Starbucks India stirred controversy and faced calls for boycotts following the release of a commercial set in India that sparked objections, particularly from the right-wing community. The company drew criticism for its latest promotional campaign, which portrayed parents meeting their transgender daughter at a Starbucks outlet.
In the video, a father initially grapples with accepting his daughter’s transition but eventually embraces it by ordering a drink for her under her new name. Starbucks India shared the video on Twitter with the caption, “Your name defines who you are – whether it’s Arpit or Arpita. At Starbucks, we love and accept you for who you are. Because being yourself means everything to us. #ItStartsWithYourName.”
The advertisement faced significant backlash, with political commentator Rukshan Fernando tweeting, “Starbucks facing backlash in India after adopting a full Bud Light approach. Introducing a mediocre US coffee brand to the market wasn’t bad enough; now they bring their woke corporate culture to the Subcontinent.”
In Starbucks India’s comment section, one user expressed dismay, stating, “It’s deeply concerning to witness the rapid erosion of cultural identity in our era. Certain liberal forces persistently normalize practices that seem to undermine our cherished traditions and values.”
Another user questioned Starbucks India’s marketing approach, commenting, “I’m a huge Starbucks fan and spend thousands of rupees in their coffee shops annually. But I can’t comprehend why @StarbucksIndia would launch a woke campaign under the guise of advertising? Can’t they just promote their coffee and service in India?”
A different comment criticized the promotion of what they deemed “immoral values,” asserting, “What are you promoting @Starbucks… Don’t endorse such cultural shifts… We don’t need any lessons on accepting such immoral values… We are Bharatvasis, and we take pride in our civilization.”
“I don’t understand why brands do this… these ads alienate huge portions of the population. Whatever happened to common-sense advertising? Videos like this alienate more customers than they attract. Literally wasting advertising dollars just to virtue signal,” expressed another disgruntled individual.
Watch the controversial ad here:
America has exported woke culture all around the globe, and Starbucks India just provided yet another example of this phenomenon. Since the end of World War II, the United States has been the global hegemon of liberalism, and many other nations have sought to mimic its cuIture.
Officials Tried to Help Florida Man ‘Lt. Dan’ Before Hurricane Milton, but He Refused to Leave His Boat
Before Hurricane Milton made landfall in Tampa, Florida, officials there made an effort to help a man who went by the TikTok handle “Lieutenant Dan.” The man, whose true name is apparently Joseph Malinowski, defied their attempts to disembark from his 20-foot boat and chose instead to weather the storm.
Malinowski was filmed by Terrence Concannon, who uploaded the popular TikTok on October 8 and showed him justifying his choice. Malinowski, who was inspired by the Forrest Gump character, boldly declares his belief in God in the video, saying, “God told me to come out here and acquire a boat. I’m safe with him. We’re going to get through this. He brashly said, “Hell no,” when asked if he would be donning a life jacket, stating that his yacht was the safest place for him to be.
Around 43 million people had viewed the film as of October 9, garnering both local and national interest. Authorities in Tampa were worried about his safety, but Malinowski refused to leave despite multiple attempts to persuade him. The local police said that although they would have helped, they would eventually be unable to get to him due to the storm’s increasing conditions.
Mayor Jane Castor of Tampa first said that Malinowski had been rescued and taken to a shelter during a press conference. Brian Entin, a reporter for NewsNation, swiftly refuted this, posting a picture of Malinowski remaining on his boat as evidence that he had not departed. Later on, the mayor’s office stated that Malinowski had initially decided to depart but ended up staying.
Concannon, the person who first uploaded the popular video, launched a GoFundMe page in support of Malinowski, which raised almost $23,000. The money is meant to assist Malinowski—who has been called a “modern-day pirate”—in buying a new boat because his present one has “seen better days.”
With sustained winds of 120 mph, Hurricane Milton, a Category 3 storm, was predicted to make landfall on Florida’s west-central coast as of October 9. Malinowski made the decision to stay on his boat despite several orders for the locals to leave, putting his faith and the security of his craft at risk.
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