A 29-year-woman was faced with a dilemma shortly after she took on a job offer. She was told she either had to cover up her pink hair or look for work elsewhere. She accepted the challenge and her amusing way of overcoming the restriction has gone viral.
Emily Benschoter turned to TikTok to share her journey at her new workplace, but with the twist that she can never show her pink hair while she’s on duty. She only found out the fact after she had already been interviewed and offered the position, a front-of-house role in the hospitality industry, because there was no prior contact with her employers in-person or over video chat during the hiring process.
Her manager then suggested she wore a wig and that’s when she decided to pick the funniest ones she could find. Her first TikTok video with the first wig went up on July 19, 2023, and it read: “When you have pink hair, but corporate does not approve, so you wear terrible wigs.”
Since then, people have become invested in her wig choices and her clips have been viewed millions of times. “The worse the wig, the better,” she admitted in an interview. “It is a way to open up the conversation with the customers who think it is insane that I have to cover my pink hair.”
In the same interview, Benschoter also took time to explain why she didn’t just simply dye her hair instead. “Dying my hair for a job I work at for 40 hours per week wasn’t an option,” she revealed. “I am a self-expressive person and I feel very confident with pink hair, so I came up with a solution to keep the job and my hair.”
Despite her having fun with the situation, she doesn’t approve of it. “It’s dehumanizing that I can’t be accepted at face value because my hair is a non-traditional color,” she said. “It’s so superficial that my hair color is an obstacle.”
As we’ve seen, job requirements when it comes to our physical appearance can be an issue for some. For a woman known as the “Dragon Girl,” it’s actually been an impossible task to overcome. Amber Luke chose to get over 600 tattoos to change her appearance, but now people refuse to employ her.
Preview photo credit emuhleeebee / TikTok, emuhleeebee / TikTok
The Woman Complained That Her Raincoat Got Completely Soaked. The Company Remained Silent, and Then Delivered an Epic Response
Jennifer Jensen from Texas celebrated her 30th birthday in New Zealand, immersing herself in nature. She brought a raincoat that soaked through in heavy rain. She recorded a complaint video that unexpectedly went viral. The famous clothing brand had to respond, and they did it in a way that exceeded expectations
“I bought this ‘rain jacket’ a couple days ago,” she started the video, revealing she had purchased the jacket specifically for its supposed waterproof capability, “I’m 100% sure that it’s raining outside, and I’m soaking wet.”
Pausing to showcase the picturesque scenery of New Zealand, she conveyed that her intent wasn’t to seek a refund. Instead, she had a unique request for the brand, “redesign this raincoat to make it waterproof and express deliver it up to the top of Hooker Valley Lake in New Zealand where I will be waiting.”
The complaint video quickly went viral, reaching over 11.6 million views and numerous comments. Audience pointed out the conspicuous silence from the famous clothing brand. However, the brand’s silence was broken with an epic marketing video.
In response, the brand shared a video on their TikTok page, revealing a staff member (skiier Jossi Wells in disguise) retrieving a red jacket from a local store in New Zealend. The video then showcased the employee boarding a helicopter to meet Jensen and deliver her new jacket.
The caption read, “We were busy express delivering Jenn her jacket at the top of the mountain. Thanks for the help, Jossi!” This post garnered over 4 million views and thousands of comments, including a delighted response from Jensen, “You guys definitely came through for me. We’ll give the new jacket a shot on my next rainy day hike,” she expressed.
Jennifer said she doesn’t understand why the first jacket didn’t function properly and wondered if it was just a ’one-time product malfunction’. “I made that short video thinking only my best friend would see it because I didn’t have a lot of followers at the time. I never imaged it would go viral and I didn’t post it expecting it would get any traction,” she said.
“I’m not an influencer and never set out to be one. I was just trying to make an unfortunate situation funny and lighthearted. I’m glad the company reached out to make amends for the customer experience let-down. It was a very fun and unexpected adventure.”
Later, Jennifer shared that she had already tested the new jacket on a rainy day, and it kept her dry for 8 miles.
This video has won the hearts of people worldwide. But even small companies can approach service with passion and pleasantly surprise their customers.
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